SwingUp Conducts Live Operations Training Ahead of 11.11 and 12.12

SwingUp has successfully completed a Live Operations Training session with one of its partner brands as preparation intensifies for the upcoming 11.11 and 12.12 mega sales on TikTok Shop.

The partner brand, which already had strong internal systems in place, sought to further optimize its live selling workflow, coordination processes, and operational speed ahead of the peak shopping season. The training focused on refining key areas of performance to ensure smoother, faster, and more efficient execution during high-traffic campaigns.

The session covered:

• 📊 Real-time live selling optimization strategies
  
  
• 🔧 Operational workflows for smoother handoffs and communication
  
  
• 🕒 Faster response cycles for high-volume sales days
  
  
• 🎥 Live session best practices aligned with TikTok Shop’s current standards
  
  
• 🤝 Cross-team coordination between brand operators, creators, and the SwingUp team
  
  

With massive e-commerce events like 11.11 and 12.12 nearing, the training served as a crucial alignment point to strengthen the brand’s readiness for surge demand, complex logistics, and intensified competition across TikTok Shop.

SwingUp continues to support partner brands through strategy, ads, affiliates, and live operations, ensuring they are equipped with the systems and expertise needed to scale during key sales periods.

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