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You've built the brand. We'll build the system that sells it
Our team will break down where you’re leaking conversions,
which creator angles match your brand, and what’s stopping you from scaling.
SwingUp participated in Holiday on TikTok 2025, TikTok Shop’s flagship event at the Grand Hyatt Manila, bringing together top brands, creators, and partner agencies to prepare for the highly anticipated holiday sales season.
The event highlighted TikTok’s role as a key driver of holiday shopping in the Philippines, where consumers are increasingly turning to TikTok Shop for gift inspiration, exclusive deals, and interactive live selling experiences.
Sessions at Holiday on TikTok 2025 covered:
By joining the event, SwingUp strengthened its position as a leading TikTok Shop growth partner in the Philippines, reaffirming its commitment to helping e-commerce brands scale during one of the busiest and most competitive retail periods of the year.
“Holiday on TikTok is more than an event, it’s where brands and partners align to make the most of the biggest shopping season,” said Joshua Mafelix, Founder and CEO of SwingUp. “We’re excited to bring these insights back to our clients and help them maximize their holiday performance.”
The event also provided a platform for agencies to share best practices and connect with peers across the industry, underscoring TikTok’s growing influence in shaping the future of holiday retail.