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THE COMMERCE-TAINMENT FILES

The 4 Types of UGC That Still Sell in 2025

Learn how the right TikTok content formats can turn attention into consistent product sales.

The New Funnel: Why Going Viral Isn’t Enough

Find out why the old “viral = sales” formula doesn’t work anymore, and what top brands are doing instead.

How to Structure Your TikTok Shop for Daily Orders

Discover the framework SwingUp uses to help brands hit consistent daily sales and scale their TikTok Shops sustainably.

GMV Max Ads Explained

Learn how GMV Max Ads power 8-figure growth and scale TikTok Shop sales fast.

Affiliate vs Influencer Marketing on TikTok: SwingUp’s Guide for E-Commerce Brands

Learn why SwingUp prioritizes affiliates for scalable GMV growth while using influencers strategically.

The Psychology of Urgency: Why SwingUp’s TikTok Live Selling Drives 8-Figure GMV

Learn the psychology behind flash deals, scarcity, and Social Commercetainment

Top TikTok Marketing Mistakes (and How SwingUp Helps Brands Avoid Them)

Learn the top mistakes brands make on TikTok Shop and how to scale without burning budget

How to Build Social Proof on TikTok: Reviews, UGC, and Affiliates

Learn how SwingUp turns reviews, UGC, and affiliates into powerful social proof that drives 8-figure TikTok GMV growth.

How to Recruit and Retain Top TikTok Affiliates for Your Brand

Learn how SwingUp recruits, onboards, and scales top TikTok affiliates to drive 8-figure GMV growth.